The first word that comes to mind is: WOW.

The second word is THANK YOU.

(Okay, that’s two words, but who’s counting?)

Green Halloween 2008 was amazing. Thanks to you.

From coast-to-cast parents, neighborhoods, schools, organizations, businesses and even entire cities, came together to give Halloween a healthier, more sustainable makeover. Because of your passion, your support, your willingness to share your ideas and your willingness to try something new, Green Halloween was even bigger and better than we could ever imagine. (Did we already mention that we think you rock?)

It’s hard to calculate just how many people took part in year two, but here are a few stats I think you’ll be excited about:

• 14,500 – The number of unique visitors on Green Halloween’s website in the week before Halloween.
• 37, 500 –  The number of unique visitors we welcomed on Green Halloween’s site during the official Green Halloween period from 9/1/08 – 11/15/08.
• 100 + – The estimated number of websites and blogs that featured the Green Halloween initiative. Sites included Home & Garden Television (HGTV.com), Disney’s Ideal Bite, A Fresh Squeeze, Cool Mom Picks, Planet Green, Big Green Purse, EcoStilleto and Daily Candy. (If you wrote or blogged about Green Halloween, you’ve been elevated to saint status).

And the press was excited about us too. From a article in KIWI magazine to a cover story in the Seattle Times’‘ Sunday magazine to a mention on Access Hollywood to an interview on Martha Stewart Radio – we were able to mainstream our initiative in a big, big way. (For a list of all of our press, click here.)

Thank you for whatever you did to green your Halloween – whatever it was, know that you made a difference.

Your Mother (Earth) would be proud.

This entry was posted on Friday, January 16th, 2009 at 10:17 am and is filed under Press, Updates and announcements. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.