About Green Halloween
About VeriteyVeritey is changing the world for the healthier by making non- toxic, safe and eco living easy and accessible to everyone. For more on Veritey click here.
We believe in Capidealism™ the concept that we can change the world by harnessing our collective purchasing power and consciously shifting share to healthy products. Are you a capidealist?
To learn more about how Green Halloween got started read Our Story.
About Our Non-Profit, EcoMom AllianceIn 2010, Green Halloween became a program of EcoMom Alliance, a 501 (c) 3 with members worldwide. EcoMom Alliance works to inspire and empower women to reduce global warming and propel an environmentally, socially, and economically sustainable future. To do this, EcoMom Alliance utilizes the historically proven power of education, mothers and community action, and in this way create a global network of change leaders - an EcoMom Alliance.
About the Team:
Executive Director Amy Ziff: Founder & Chief Capidealist™ Amy Ziff is a trained journalist, proven entrepreneur, start-up veteran, and healthy living advocate. Prior to founding Veritey, Ziff was Co-Founder and Creative Director for the luxury travel start-up Jetsetter.com, affiliated with the Gilt Groupe. At Jetsetter she built a distinctive model among flash-sale sites, blurring the line between high-end magazine content, selective curation, and e-commerce. Ziff joined Jetsetter from her previous position as Editor-at-Large for Travelocity, where she developed a host of media programs to earn Travelocity media attention and shape the brand as a travel expert. Ziff has done thousands of interviews appearing on programs such as the Today Show, Good Morning America, CNN, MSNBC, and FOX News, and has been quoted on the pages of The New York Times, USA Today, The Wall Street Journal, The Financial Times, PEOPLE and more. Ziff is currently a healthy living blogger for the Huffington Post and sits on the board of advisors for Earthwatch, an organization using science and an army of citizen scientists to help stop the effects of Climate Change. Amy holds a BA from Hobart & William Smith Colleges and a Masters in Journalism from NYU.
Program & Marketing Director Adrienne Peres: Amy and Adrienne met on their first day of work at Site59 (a last minute deals travel site purchased by Travelocity) on March 13, 2000. They worked closely together at both Site59 and Travelocity for 10 years. Adrienne brings nearly 20 years of experience in Marketing and Operations across multiple high growth industries. Adrienne held a variety of management roles at Travelocity for nearly 10 years, building out both the Partner Network and Global Media teams from inception. Prior to Travelocity, she was an executive member of the team that grew Site59 from $0 to $125M in sales in two years. Earlier in her career, Adrienne spent several years in Brand Management at Colgate- Palmolive. She holds a BA from the University of Chicago and an MBA from The Wharton School at the University of Pennsylvania.
Monica is our National Support Coordinator. She has two fun little ones that keep her and her husband on their toes. They love the great outdoors: snowboarding, camping, boating, and playing at the beach. She wants to do everything she can so her children will be able to enjoy nature too. Monica believes that part of being "green" means teaching children about healthy eating, reducing, reusing and recycling. It's all about the choices we make every day.Contact Monica
Kia Robertson is our healthy (and fun!) food contributor to the Green Halloween blog. She is a mom and an entrepreneur who has created an interactive nutritional chart for children called Today I Ate A Rainbow. These charts make eating a rainbow of fruits and vegetables fun for kids! Using colourful magnets, the chart encourages kids to strive for the healthy goal of eating five different colours every day. Her daughter Hannah was the inspiration behind the Today I Ate A Rainbow chart. Having been a picky eater for most of her life, Kia wanted to do everything she could to encourage her daughter to enjoy eating a variety of foods. So she created the chart with her husband, knowing that it needed to be fun, interactive and easy for Hannah to understand. These charts are designed to catch the attention of little ones however they are ultimately a tool for parents to help them set healthy eating habits at a young age. Kia is passionate about helping parents overcome the typical struggles they face trying to get their children to eat their fruits and veggies!Contact Kia
Wendy Yu is a digital marketing professional living in New York City. When she's not using the power of social media to share ideas on how to be more environmentally friendly, she is exploring the city, trying local foods, and learning more about how she can reduce her carbon footprint.Contact Wendy
About Our Photographer, Holli Dunn
Holli Dunn began her photography business in 2006 when she longed to do
something she was passionate about, but also something that allowed her the
flexibility of staying home with her two daughters, ages five and seven. Her
interests include almost everything crafty, from cake decorating to handmade
cards. She volunteers regularly by co-leading her daughter's Brownies troop
and assisting the school PTSA.
About Our Web Developer, Karissa Liloc
Karissa Liloc maintains the Green Halloween website and runs a small web develop business in between spending time with her two young children and fabulous husband. She's finding ways to go "greener" at home and work on a regular basis and will happily be handing out treasures instead of treats this year at Halloween!
About the costumes on our site
Love the costumes featured on our adorable models? Most come from Magic Cabin and Green Business Network member Sarah’s Silks. These costumes are so beautiful and so beloved by children that chances are your kids will want to use them all year long for imaginary play (and then will wear them again next Halloween!). Parents love them because they are made from safe and durable materials. Both Sarah’s Silks and Magic Cabin also sell plain silk cloths for unique, DIY costume designs.
About Our Founder, Corey Colwell-Lipson
In addition to founding Green Halloween (and sister-program, National Costume Swap Day™), Corey is a speaker, writer, and brand consultant for companies in the LOHAS realm and those seeking to reach the “Mom Market.” Co-author (with her amazing mom, Lynn) of the book, Celebrate Green! Creating Eco-Savvy Holidays, Celebrations and Traditions for the Whole Family, Corey and Lynn’s ideas have been featured in multiple national media outlets including Real Simple, Essence, Mothering, NPR and more. Corey maintains a small private practice as a licensed marital and family therapist specializing in the transition to parenthood. She is “Mommy” to two children ages eleven and eight.Contact Corey